Tourism has been one of the greatest economic casualties of the Covid-19 pandemic and VisitScotland are focused on the recovery of the industry as they continue to work with, and support, businesses to ensure we rebuild this vital part of our economy in a responsible way.
Over the coming months the VisitScotland corporate communications team will be taking over their corporate social media channels to focus on each of Scotland’s regions, helping to shine the spotlight on individual areas across Scotland, and all the fantastic things to see and do - this week is Aberdeen and Aberdeenshire.
Engaging the domestic market and promoting Scotland as a staycation destination remains a priority. The tourism industry needs the support of the people in Scotland as it starts to recover.
On Wednesday (September 1) the corporate Twitter channel @VisitScotNews will dedicate the day to raising awareness of the tourism offering across Aberdeen and Aberdeenshire to consumers and industry. To engage with this activity, tag @VisitScotNews in your tweets and use the hashtag #VisitScotland.
The takeover will include updates from our regional director, Jo Robinson, and campaign updates, news from our partners, and more.