Six by Nico, the dynamic dining experience known for its six-course tasting menu concept has announced they will be bringing a raft of new concepts and chef partnerships to its Aberdeen restaurant to kickstart their plans to support the regeneration of Aberdeen city centre.
Six Company’s CEO and Founder Nico Simeone visited the city this week to speak to businesses and customers to launch these plans as part of his commitment to the local hospitality industry, Union Street and the region as a whole.
One of the first concepts to launch in Aberdeen will be Somewhere by Nico. A conceptual cocktail bar which introduces a new cocktail tasting experience every six weeks and currently has permanent standalone venues in both Glasgow and Edinburgh.
Michael Sim, Chief Marketing Officer, Nico Simone, Rachael Rafferty, Chief Operating Officer, Andy Temple, Chief Creative Officer and Graeme Sheils, Chief Financial Officer
The concept will be tested in the Aberdeen restaurant which boasts an impressive 1500 sq ft bar space, with a view to launching a full pop-up in November. This is the first time that the cocktail tasting menus which bring ‘curious concoctions to your table’ will be tested outside of the permanent Somewhere by Nico venues.
Nico commented, “Over the last few years and particularly since the pandemic, we have really been focused on innovating and growing the business, but this next phase is very much about us nurturing our established restaurants. Our focus will be on enhancing the experience customers have with us, and embedding our roots within the communities where we work.
Nico Simeone
“With that in mind, I plan on spending much more time in Aberdeen. I want to understand how we can play our part in regenerating Union St, and help other businesses to flourish in the city centre. We have never seen ourselves as ‘just a restaurant’ but more of a creative space that brings people together, whether that’s our customers or brand collaborations.
He added, “We’re excited to welcome both loyal customers and new faces into our Aberdeen restaurant and bar to experience a cornucopia of new concepts and ideas. We’re also looking forward to hearing what they think - our customers’ feedback is absolutely invaluable to us – it’s what informs our continuous improvement and ultimately refines our whole offering.”
Festive corporate rewards and cost-effective themed menus are just a few of the other plans which Nico and the team have planned specifically for Aberdeen.