A dazzling and emotional immersive attraction
which brings the works of Vincent Van Gogh spectacularly to life is set to come
to Aberdeen.
Beyond Van Gogh: The Immersive Experience will be staged at
the port city’s state of the art P&J Live event complex for one
month only from July 12 to August 10, 2025.
Tickets go on pre-sale on Thursday November 28 at 9am for those signed up to the Beyond Van Gogh UK website.
Producers are encouraging as many people as possible to sign up before
Wednesday to have the opportunity to purchase tickets before anyone else. Anyone
who signs up for pre-sale will receive a 10% discount. Sign up at https://www.beyondvangogh.co.uk/aberdeen-announce
Tickets go on general sale on Friday November 29
2024 at 9am.
The announcement follows a hugely successful Scottish
premiere at Glasgow’s Scottish Event Campus (SEC) this summer which saw 50,000
visitors come through its doors. Demand for tickets was so high the
attraction extended its run by three weeks.
Produced by Annerin Productions and Paquin
Entertainment Group, Beyond Van Gogh: The Immersive Experience blends more than
300 of the post-Impressionist icon’s paintings with cutting-edge technology and
a specially curated musical soundtrack to tell the story of one of history’s
most influential artists, with people able to wander through iconic works - including The
Starry Night, Sunflowers and Terrace of a Café at Night -
as they came alive around them.
The show attracted five-star reviews during its stay in Glasgow,
while visitors to the SEC described the experience as ‘hauntingly emotional’,
‘thought provoking’ and ‘a wonderful day out’.
The Glasgow dates were part of a strictly
limited run of shows in the UK which also included Liverpool and Birmingham.
The immersive experience has already been seen by more than five million people
across the United States, Canada and South America.
Now Beyond Van Gogh is set
to return to British shores for 2025, with Aberdeen being the first city to be
announced.
The award-winning
P&J Live boasts world-class conference and exhibition facilities.
It also houses a superior 15,000-capacity arena.
The
£333million venue, situated next to Aberdeen International Airport, opened in
2019 and is the largest event complex in the north of Scotland. It is
sustainably powered by local, renewable energy sources.
The immersive experience takes art lovers on a journey through the
artist’s world from darkness to light, enhanced by his own dreams, thoughts and
words set to a stirring symphonic score.
Beginning in the Introduction Hall, visitors connect with Vincent
van Gogh through personal letters he wrote to his brother, and greatest
supporter, Theo.
Visitors then move into the heart of the exhibition – the
Immersive Room – where Van Gogh’s paintings are freed from their frames to
dominate the space and fully immerse the audience in the incredible detail of
his work, awakening their imagination in a playful and dreamlike way as they
are enveloped in colourful flowers, cafés and stunning landscapes, shifting and
swirling across the projection-swathed walls and floor.
Even if you are not very familiar with Van Gogh’s incredible
paintings, this is an excellent access point to his world, and a way to connect
to the artist behind the art.
As part of its Aberdeen residency, there will also be a chance to
purchase VIP Experience tickets which will include selected Beyond
Van Gogh merchandise along with flexible arrival times and fast track entry.
There are various discounted tickets available including new family ticket
options. Merchandise will also be available in the Beyond Van
Gogh store on site.
Anna
Parry, UK Business Development at Annerin Productions, said: “I’m
thrilled that we’re finally able to announce that Beyond Van Gogh is coming to
Aberdeen for summer 2025.
“We had
an amazing response from visitors when we held the Scottish premiere in Glasgow
earlier this year, and we decided to almost double its run as a result.
"It’s
evident there’s a real passion and demand in Scotland for great art and
exciting experiences; we’re incredibly excited to be the first to bring an experience of
this kind to northern Scotland. We know
everyone who comes to immerse themselves in Van Gogh’s incredible world at
P&J Live will have a memorable visit.
“The
event complex is an absolutely fantastic space to showcase Beyond Van Gogh, and
we’ve already enjoyed so much support and enthusiasm from the wonderful P&J
Live team.”
Claire-Lena
Miller-Davis, exhibition sales manager at P&J Live, said: “We are
delighted to welcome Beyond Van Gogh to our venue, bringing an exciting
cultural experience to the people of the North East of Scotland. It’s a real
privilege to host this event, and from the outset we have seen significant
interest from both local and national visitors, which is fantastic for the city.
"The experience is truly awe-inspiring and we can’t wait to share it.”
LISTINGS INFORMATION
BEYOND VAN GOGH
VENUE: P&J Live, E Burn Road, Aberdeen,
AB21 9FX
DATE: Saturday, 12 July - Sunday, 10 August
2025
TIME: 10am-7pm Monday-Friday & Sunday/
9am-7pm Saturday
PRICE: Off-peak (Mon-Thu): Adult
16+ £27.06/ Senior 65+, NHS, Student £20.46/ Child (4-15) £16.50/ Up to three
years go free/ VIP Experience £40.92/Family ticket (2 adults/2children) £71.28
and Parent & Child £36.96
Peak (Fri-Sun): Adult 16+ £31.02/ Senior 65+, NHS, Student
£23.76/ Child (4-15) £19.40/ Up to three years go free/ VIP Experience £46.20/
Family ticket (2 adults/2children) £79.66 and Parent & Child £41.91
All prices include booking fees. | Flexible
entry add-on available £3.30
Entry is by timed ticket. No change of date or time is permitted
unless you have purchased flexible ticket add on. Please arrive 15 minutes
before your entrance time.
VIP Experience includes flexibility to arrive at any point on your
selected date, fast track entry and 2 pieces of Beyond Van Gogh merchandise.
Tickets can be booked via www.pandjlive.com and
www.beyondvangogh.co.uk
For more information:
Website – www.beyondvangogh.co.uk
Facebook – Beyond Van Gogh UK
Instagram –
@beyondvangoghuk